Rotating image showing different business areas of Solar

Welcome!

Solar Group is a leading sourcing and services company

We combine excellent product sourcing, superior distribution, and value-adding services to support professionals and businesses in the electrical, heating & plumbing, and industrial sectors across five key European markets.

Facts about Solar Group

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Revenue

Solar Group generated revenue of approx. DKK 12.2bn in 2025.

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EBITDA

EBITDA adjusted for non-recurring items amounted to DKK 503m impacted by gain from sale of warehouse of DKK 74m, restructuring cost of DKK 47m, transition costs of DKK 14m and integration and acquisition costs of DKK 15m.

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Employees

Solar Group is located in six European countries.

Jens Andersen is the CEO of Solar Group and part of the company's Executive Board

Our strategy is called SOLVE

We are here to solve challenges

Our Solve strategy aims to further strengthen Solar’s position as a leading sourcing and services partner providing comprehensive solutions that advance the green transition.

With Solve, it is our ambition to create additional value at an earlier stage of our customers’ decision-making process.

Strategic focus areas

Climate & Energy

We maximise the growth potential in climate and energy solutions, such as heat pumps, solar panels, EV charging and ventilation. The newly established Solar Industrial Solutions offers combined solutions for both existing and new industry customers based on our product technology and know-how.

Concept Strength

Our concepts will drive overall profitability and enhance our position in the value chain. We aim to further develop value adding concept assortments powered by logistical services and specialist competences to increase the ease and effectiveness of our customers’ daily operations.

Solution Sales

We create new opportunities in selected areas by leading with solution selling, specialist competence and a 360-degree view on the future needs of our customers’ business. We aim to increase the share of wallet with existing customers and open new doors to new customer groups.

Segments

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Installation

Whether our customers need special delivery or better use of their resources, they can rely on us. With our various delivery services and extensive experience, they don’t have to waste valuable time on logistics. And thanks to our webshop’s broad range of installation products, it has never been easier for them to efficiently benefit their customers.

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Industry

Whether our customers need to avoid downtime or rethink a production process, they can rely on us. With our consolidated purchases and customised logistics, our customers can reduce their total cost and increase profitability. And thanks to our digital processes and smart inventory solutions, it has never been easier for them to add more value to their business.

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Trade

Whether our customers need to cut back on suppliers or save time, they can rely on us. With our tailor-made assortments and easy-to-use webshop, our customers can access any required product or consumable. Whenever and wherever. And thanks to our digital processes and one-stop shop, it has never been easier for them to skip the line and focus on taking care of their business.